Tools In Marketing: Worried About Them? | Get To Know 22 Types Of Different Tools In Marketing | Feel Free

What are Tools?

Humans have always tried to make life comfortable and to do that, they have tried to find out ways and tools. These ways and tools help in shortening the time span, costs, and efforts humans have to make to complete the tasks.

Same in the marketing field, humans have made many tools in marketing to lower the efforts in every aspect. These tools help us to grow with minimum efforts and resources. Last but not least final cost is also low than a human resource, so these are very valuable to keep our business growing. Get hands-on with these tools and improve your marketing strategies.

Marketing tools help companies to develop and promote their products, and services. Tools can be in any form, a technique, strategy, materials, system, or piece of equipment.

So, what are the different kinds of tools in marketing, and how can they help us in the development of our business or entrepreneurial journey.

Types of Tools in Marketing

1. Website Development Tools
   1. Sublime Text
   2. BootStrap
   3. Visual Studio Code
   4. Notepad ++
   5. Website Builders
   6. WordPress
   7. Sublime Text
   8. jQuery
   9. GitHub
   10. CodePen
   11. Angular.js
   12. Sass
   13. MongoDB
   14. Express.js
   15. React.js
   16. Node.js
   17. HTML
   18. CSS
   19. JavaScript
   20. PHP
   21. Python
2. Content Creation & Graphics Designing Tools
   1. Google Docs
   2. Grammarly
   3. Canva
   4. Piktochart
   5. Giphy
   6. Visme (Easy WebContent, Inc.
   7. Powtoon
   8. Adobe Spark
   9. Infogram
   10. Animoto
   11. Thinglink
   12. Lumen5
   13. Animaker
   14. Pixlr
   15. iMovie
   16. Adobe Color CC
   17. Venngage
   18. Recordit
   19. Kap
   20. Trello
3. Search Engine Optimization (SEO)
   1. Ahref Webmaster Tools
   2. SEMrush
   3. Moz
   4. Keywords Everywhere Chrome Extension
   5. HubSpot Content Strategy Tools
   6. Ryte
   7. Screaming Frog
   8. Google Trends
   9. Yoast SEO
   10. WooRank
   11. DeepCrawl
   12. Buzzsumo
   13. Kwfinder
   14. Bing Webmaster Tools
   15. Google Page Speed Insights Tools
   16. GTMetrix
   17. Data Studio
   18. Google Analytics
   19. Answer the Public
   20. Google Search Console
   21. Ahrefs Backlink Checker
   22. Google Ads Keyword Planner
   23. SerpSim
   24. Ahrefs SEO Toolbar
   25. Moz Local Listing Score
   26. JSON-LD Schema Generators
   27. Classy Schema Structured Data Viewer
   28. SimilarWeb
   29. SERP Robot
   30. XML Sitemaps
   31. Robots.txt Generator
   32. CopyScape
   33. Google Alerts
   34. Screaming Frog SEO Log File Analyser
   35. Exploding Topics
   36. The Hreflang Tags Generator Tool
   37. Keyword Surfer
   38. Google Mobile-Friendly Test
   39. Website Authority Checker
   40. WhiteSpark’s Google Review Link Generator
4. Social Media Tools
   1. Iconosquare
   2. Buffer
   3. Sprout Social
   4. TweetDeck
   5. LinkedIn
   6. Facebook
   7. Instagram
   8. Pinterest
   9. Twitter
   10. YouTube
   11. Buzzsumo
   12. Hootsuite
   13. Followerwonk
   14. HubSpot Social Inbox
5. Online Advertising Tools
   1. Google Ads Keyword Planner
   2. WordStream
   3. Perfect Audience
   4. Google Ads
   5. FB Ads
   6. Instagram Ads
   7. Twitter Ads
   8. LinkedIn Ads
   9. Pinterest Advertising
   10. YouTube Advertising
   11. Adstage
   12. Adroll
6. Website Optimization and CRO
   1. HotJar
   2. Google Optimize
   3. Kissmetrics
   4. GTMetrix
   5. Semrush
   6. Screaming Frog
   7. Optimizely
   8. Lucky Orange
   9. Wave
   10. Ubersuggest
   11. Ahrefs
   12. Moz
   13. UserTesting
   14. Clicky
7. Lead Capture and Conversion
   1. Typeform
   2. Data.com
   3. UserTesting.com
   4. OptinMoster
   5. A/B Tasty
   6. Crazy Egg
   7. Convertflow
   8. Animoto
   9. Designerr
   10. Hubspot’s Free Pop-up Forms Tool
   11. Hello Bar
   12. WebinarJam
   13. Hubspot’s Free Marketing Tools
   14. Kissemetrics 
8. Video Marketing Tools
   1. Wistia
   2. Animoto
   3. Powtoon
   4. VideoScribe
   5. Magisto
   6. Filmora
   7. Animaker
   8. VidIQ
   9. TubeBuddy
   10. Camtasia
   11. Vidyard
   12. Canva
   13. Moovly
   14. Vimeo
   15. Wirecast
   16. Invideo
   17. Loom
   18. Common Craft
   19. Brightcove
9. Event Marketing
   1. Eventbrite
   2. HubSpot
   3. Tableau
   4. Canva
   5. Facebook Events
   6. Event Website
   7. Regpack
   8. AddEvent
   9. Fonteva
   10. Caterease
10. Lead Generation Tools
    1. Unbounce
    2. Hubspot
    3. LinkedIn
    4. MailChimp
    5. Aeroleads
    6. Leadpages
    7. Salesforce
    8. Pipedrive
    9. Hello Bar
    10. SendInBlue
    11. Instapages
    12. Converkit
    13. Marketo
    14. Hubspot’s Landing Page Builder
    15. Datanyze
    16. Lead Forensics
11. E-Mail Marketing and Lead Nurturing Tools
    1. MailChimp
    2. SendinBlue
    3. AWeber
    4. GetResponse
    5. Convertkit
    6. ActiveCampaign
    7. Zoho Corporation
    8. Campaign Monitor
    9. iContact
    10. Constant Contact
    11. SendGrid
    12. Hubspot’s Email Marketing Software
    13. AutoResponder
    14. Litmus
12. Data Reporting and Analytics
    1. Digital Marketing Tuner
    2. Qlik
    3. Looker
    4. Google Analytics
    5. Tableau
    6. Sisense
    7. Google Search Console
    8. Domo
    9. Yellowfin
    10. DataBox
    11. Whatagraph
    12. ThoughtSpot
    13. Raven Tools
    14. JasperReports
    15. Klipfolio Inc.
    16. Answerrocket
13. Digital Asset Management
    1. Adobe Experience Management Assets
    2. Brandfolder
    3. Dropbox
    4. Bynder
    5. Bright
    6. Google Drive
    7. Cloudinary
    8. MediaValet
    9. Box
    10. Phraseanet
    11. Image Relay
    12. Widen
    13. Shift
    14. Extensis Portfolio
    15. Panopto
    16. Brandfolder
    17. Daminion
    18. Pics.io
    19. Aprimo Digital Asset Management
    20. MerlinOne
    21. IntelligenceBank
    22. Cumulus
    23. ResourceSpace
    24. Workfront Library
    25. Amplifi
14. Team Communication and Collaborations
    1. Zoom
    2. Slack
    3. Flowdock
    4. GoToMeeting
    5. WebEx
    6. Join.Me
    7. Skype
15. Project Management
    1. Trello
    2. Asana
    3. Dapulse
    4. Redbooth
    5. TrueNorth
    6. Wimi
    7. Milanote
    8. HubSpot Projects
    9. CodingTeam
    10. Igloo
    11. Google Docs
    12. Quip
    13. Aritable
    14. Wrike
    15. ProofHub
16. Customer Relationship Management (CRM)
    1. Salesforce
    2. PipeDrive
    3. FreshSales
    4. Marketing Automation
    5. Zoho CRM
    6. Keap
    7. Capsule
    8. Zendesk
    9. Bitrix24
    10. EngageBay Inc
    11. Nutshell
    12. Oracle Corporation
    13. Less Annoying CRM
    14. Nimble
    15. Hubspot CRM
    16. Creatio
    17. NetSuite
    18. Agile CRM
    19. SugarCRM
17. Marketing Automation Tools
    1. Omnisend
    2. Marketo
    3. Eloqua
    4. Pardot
    5. Drip
    6. ActiveCampaign
    7. Mailchimp
    8. Automizy
    9. Cutomer.io
    10. HubSpot Marketing Automation
18. Social Media Marketing Automations
    1. HootSuite
    2. Buffer
    3. Coschedule
    4. Mention
19. Customer Journey Automation
    1. Leadfeeder
    2. Act-On
    3. LeadSquared
20. Pricing Marketing Automation
    1. Prisync
    2. Wiser
    3. Informed
    4. Skuuudle
21. Advertising Automation
    1. Adroll
    2. Metadata.io
    3. Zalster
    4. RevealBot
    5. Trapica
    6. Shoelace
22. Loyalty and Referral Marketing Automations
    1. Referral Rock
    2. TapMango
    3. Ambassador
    4. Clutch
    5. Belly by Mobivity

We’ve made a list of tools in marketing, you can pick any one of the tools according to the requirements. Some tools have been put in two or more sections according to their work because they’re capable to perform different tasks in a single system.

If you’ve any questions, you can ask us in the comment section below. Want to consume more similar knowledge then visit our valuable blog

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